Wednesday 27 July 2016

How To Thrive As A Bellevue Florist

By Eric Martin


Most people get delighted when they are handed a bouquet of flowers. It might be the vibrant colors, the amazing scents, or even how fragile these blooms look. However, not everyone can arrange a stunning bouquet and for this, you need a Bellevue florist. There are certain traits that make one person better than another at doing this.

Most people do not know this, but you can actually train to be a florist at an institution of higher learning. Here, you will learn how to prepare, store and even arrange flowers. You can also apprentice under an experienced person. Knowing how plants behave is very important. It can prevent you from selling someone a poisonous plant, to take to their date.

Selling flowers is not all about clipping and wrapping them. You need to understand how to coordinate the blooms in terms of color, and types. This will need a keen and creative eye. If you always put roses with carnations, this arrangement will quickly bore your clients. You, therefore, need to be creative and bold enough to try new ideas.

Some people know enough about flowers to choose their own blooms, but most of the others will just pick what looks attractive. Being able to understand a situation and the mood of the client will help you create the perfect bouquet for a sick person, or for an apology. Essentially flowers are symbolic and understanding what each stem represents, will help endear you to your customers.

Your location is another thing you have to carefully consider. Most people buy flowers impulsively, or when trying to apologize for something. With this in mind, it is better to set up shop along a street that has many commuters. Regardless of where you are, you have to market your wares. These days, this can easily be done on social media and online. A strong online presence will make it easy for potential customers to find you. It will also allow your happy clientele to leave their reviews.

When you deal with natural products, you need to find a way to maximize your sales before they go bad. This also applies with blooms. This might compel you to set very low prices to encourage sales, or very high ones, to compensate for the losses. Before you decide on your charges, browse other shops in the area, to determine an estimate.

Some businesses are self-sufficient but this is not one of them. There comes a time in the years when people do not buy many flowers. In order to survive these periods, you need to find other ways to supplement your income. You can try your hand at related ventures, like supplying decorations for events or even running a gift shop.

Even if you might view other florists as the competition, it is good to network with them. This allows you to stay in the loop on any changes in the business, and even to share tips on how to grow your individual ventures. Sometimes, you might even find that a particular shop owner is flooded with work and may refer some people to you.




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